/ Insights & Innovation

Ideas that Drive Digital Transformation

Transforming Online Grocery Support with AI Assistant – Baggy

eBag is one of Bulgaria’s most trusted online grocery platforms, known for fresh produce, precise delivery slots and consistently reliable fulfilment. With its rapid growth in Sofia and other cities, the company needed a way to answer recurring questions faster and keep customer expectations aligned with real-time availability and delivery rules.

 
Case study visual showing eBag’s AI assistant Baggy on a mobile screen with a grocery-themed background.

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Smartphone showing Econt's Ena AI assistant chat menu with options like Track shipment, Requests for couriers and Delivery preparation, surrounded by an Econt parcel, a shipping label, an ecoints card and a Sofia-to-Plovdiv delivery route map, with stats of 96% happy customers, 4.9/5 rating and 1M+ conversations
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Man in an office looking at a large screen showing an "Advanced RPA Techniques for Complex Workflows" diagram, with a flow from trigger through data extraction, a decision rules engine, AI/ML model, approval, ERP system and notifications to completion, plus a workflow monitoring panel showing 1,124 total processes
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Friendly blonde cartoon woman in a blue blazer working on a laptop beside a chat window where the BIANCA virtual assistant introduces itself, surrounded by feature icons for AI-powered intelligence, 24/7 support, secure and reliable service and efficiency.
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Man sitting at a desk in a modern office with a robot coworker sitting on the other side of him. In front of them multiple screens - smartphone, tablet and a laptop visualize AI analitycal business insights.
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Title graphic "AI Trends, next wave of digitalization" above a desk filled with AI-powered devices, including tablets and phones showing AI agent chats, a laptop with an AI insights dashboard, a smartwatch, an AI workflow tablet, two small robots and an "AI Strategy" notebook
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Futuristic control room overlooking a smart city at dusk, with a glowing 3D city model on a circular table connected by light trails, flanked by wall screens showing a digital brain, world map and analytics, plus tablets, a drone and small robots
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“We were impressed by the overall approach of the team, their attention to detail and their ongoing efforts to gain in-depth understanding of our business processes. 

Automating this process not only helped us become more efficient, but also freed up sufficient time that could now be dedicated to expanding our business. We believe this innovation will take us one step ahead of the competition.”

CEO of a leading accounting company in Bulgaria